You’ve grown but your website hasn’t. YOUR business is evolving. You’ve refined your services, grown your client base, defined your best-fit, dream clients, and built a reputation you’re proud of.

But when someone clicks on your website it still looks like it did when you first launched and gives off “start up” vibes. It looks overly DIY and just isn’t doing justice to your credibility.

Basically your website has fallen out of sync with the level of your business (don’t worry, it happens to the best of us!)

But that disconnect could be costing you leads, dream clients, pay rises, and all those other golden opportunities that help you scale your biz.

You know deep down it’s time to upgrade but if you need a gut check or umm-ing about whether to hire a pro to get on board then read on for the signs it’s time to professionally upgrade your website:

You feel a twinge of website shame

If you hesitate to share your website link, avoid networking events where someone might look you up, or pray people will find you on Instagram instead….that’s website shame! And it could be costing you more than you realise.

Because giving out the “please don’t judge me by my website” disclaimer before a dream lead visits isn’t going to fill them with confidence – especially if you start getting all sweaty and awkward at the thought of sending them to your website. They’ll pick up on that…and the doubt has crept in before they’ve even typed your URL.

Not to mention how many times my clients have come to me saying “if it wasn’t for my website, I would have done X by now” X being a business growth task like pitching or setting up a new podcast. Feeling that twinge of website shame hits every time you want to make moves and holds you back from doing the things you know will grow your business.

So when you do upgrade to a high-end, professional website, it removes that embarrassment and lets you share it with confidence.

Your website no longer matches your brand

You’re selling a premium service – but your website doesn’t show it. You want more of those best-fit, PIF, dream clients landing in your inbox enquiring about your super transformative 1:1 package, but your website doesn’t reflect the same level of quality of the experience you offer.

Those clients are looking to hire the industry expert who know her stuff like the back of her hand. The expert who gets them the results they want and provides a first class experience whilst doing it.

And you are that expert! You ARE the one who can get them the results and provide that experience that’s worth paying thousands for. But your website doesn’t look the part.

It doesn’t look like the type of website that belongs to the creditable, experienced professional who’s worth investing in and that disconnect leaves your best-fit clients unsure and clicking off.

Your DIY website is stealing your time

You’ve spent hours, days, MONTHS…even YEARS!! trying to get your website right but despite the endless tweaks, your website STILL doesn’t perform like you want or look professional, and at best, only ever looks “just okay”.

But your not a web designer. You’re here to do the things you’re great at and all that time spent faffing around with your website, is time you could have spent on growing your business, supporting your clients, honing your craft, or even taking a well-earned break (yano….the stuff only YOU can do!) The more time you spend fighting your website, the less time you have to grow your business.

When my clients come to me, they already have a website so it’s not that you CAN’T create a website. You’re a get stuck in, give it a go, figure it out, use initiative, go-getter. It’s just creating a website that looks and feels next-level premium, is easy to use, converts traffic, and reflects who you are and where you’re going…requires a lot more professional know how.

My clients come to me because they understand that they’ve reached the limit of their capabilities with their website. They know that sinking more hours into an outdated, DIY website is not a productive use of their time and their time + energy is better spent elsewhere.

And I haven’t even mentioned yet how so much time is lost to clunky dashboards, cluttered admin panels, or website builders that make it impossible to do that ONE SIMPLE THING GAHH! My clients use to waste HOURS Googling how to do the thing, or would take DAYS just to set up a page. If your websites awkward AF to use and turns what should be a 5 minute task into a 5 hour ordeal, that’s a lot of unnecessary (not to mention hella stressful) time your website is stealing from you.

Why upgrading your website matters

If you walked into an office that was dusty, cluttered, and displaying offers from 2019, you wouldn’t feel confident buying from there. Well your website is the same – just digital! Think of it as your online storefront. If it feels out-of-date, cluttered, or overly DIY, potential clients might assume your services are the same, no matter how much of an expert you are.

But once you upgrade to a professional site, you get a website that:

What a website upgrade could look like:

Not every business needs the same website solution. Depending on your goals and budget, an upgrade might be:


Is it time to upgrade your website?

If you’ve read this and thought, that’s me, then it’s time to stop settling for a site that doesn’t do you justice.

I design and build high-end, conversion-focused websites for service-based female founders who are sooo done faffing around with their outdated site and are ready to upgrade from “that’ll do for now” to “OMG! WOW!” with a website they LOVE to show off.

Head over to my Tailor-made, DFY website page to see how you can upgrade your site.